A new video from DO Jumilla highlights the connection between viticulture and art by bringing together three experts across different crafts.
DO Jumilla, a leading wine producing region sitting between the region of Murcia and Albacete province with a reputation for a climate and territory well suited to the production of naturally organic and sustainable wines, has produced a new documentary series bringing together art and winemaking. The first chapter, called ‘Harvest’, has three parts — ‘The Meeting’, ‘The Inspiration’ and ‘The Piece of Art’. It also introduces the documentary’s three artists: Pablo Gonzalez-Conejero: a Michelin-star chef and ambassador for the Jumilla wine appellation; Juan Molina: a wine grower and pioneer in biodynamic wine production, and Elena Gómez de Valcárcel, a ceramics and emotional design artist.
The purpose of the project is to highlight the pure thought, pure heart and imagination of the creators, working with the highest intentions of representing nature and tradition, and to highlight their work as people of the Jumilla region linking their shared sense of belonging to the territory. All three crafts draw from tradition, land and culture, but also look forward and embrace modern technology to allow their food, wine and art to be given refined and authentic expression.